Robb Report | Website
My Role: Creative, Art Director, Design, HTML & CSS (in ASP.NET), Flash animations
The Robb Report website was one of the biggest sites I’ve worked on. It featured “The Marketplace” store which offered exclusive luxury items such as a limited edition Rolls-Royce Phantom. For the design, I was inspired by the actual Robb Report magazines. I wanted to reflect the same brand image that Robb Report successfully captured on their print material and translate it appropriately to the Web. I simply wanted the Web site user to have the feeling that they were on a high-end, global luxury site. I worked as the Lead Designer in a team of programmers, designers, and a project manager, creating almost all of the front-end design work on the site. The site has been currently redesigned but some of my ideas for page layouts and icons still remain.